![]() For instance, calming blues and greens might suit a wellness brand, while warm reds and yellows could work for a food business. LogosĪnalogous colors are ideal for logos, creating a unified and pleasing look that can also subtly convey brand values. Read on to discover how to make the most of these color combinations in various design contexts. Whether you're crafting a logo, building a website, or spicing up your social media assets, analogous colors can be your go-to palette for a cohesive and impactful design. Practical applications of analogous colorsĪnalogous color schemes offer designers a reliable path to creating visually pleasing and emotionally resonant projects. It’s an art more than a science, so don’t get discouraged if you don’t get it right the 1st (or 11th) try. Word to the wise: Simple can be boring, so it’s important to find a combination that suits your mission, personality, and company culture. ![]() Feel free to throw in some pastels, neons, and various tints and shades into the mix.Įxperiment with color combinations and just enjoy the process! Keep mixing, creating, and figuring out what works best with your users. ![]() There’s no reason your set of analogous colors has to stick to basic hues like red-violet, blue-green, or red-orange. Get creative and experimentĭon’t confuse simple with boring. From there, you can choose to pick complementary, triadic, analogous, split, square or monochromatic colors. Select your primary color-the dominant color associated with what you uncovered in the previous step. Now that you know the right feeling you’re going for, it’s time to pick the right color.īuilding an analogous color palette isn't difficult, and tools like Figma's color wheel can be incredibly helpful. Here’s where you’ll start building your analogous color scheme. What feeling do you want people to associate with your brand base color? 2. Think about the McDonald’s arches and their happy meals. What if you want to just promote a fun, positive outlook? Yellow cheers us up with its sunny hues. Think about brands like Cadbury and Hallmark as a great example of that. Consider the tone of your productįirst, consider the tone and voice of the product you are creating.ĭo you want to be revered as prestigious? Purple is often a color linked to royalty. How can analogous colors enhance your modern designs? Here’s a step-by-step guide: 1. The idea of peace and relaxation seems nice, but how can you apply color theory to your product designs? You're building an app, website, or cutting-edge piece of technology. How to use analogous colors in modern design Enjoy learning about this delightful approach to color combinations. In a world full of bright lights, loud noises, and clashing, different colors, analogous schemes serve as a pleasant reprieve. Designers looking to instill a sense of calm and trust should try their hand at implementing analogous colors into their next project. The design concept will work well with most ideas, especially if you’re going for a peaceful, smooth effect. In visual design, the pairing creates a seamless flow that’s easy on the eyes, often involving a main color and its supporting colors. Analogous colors are like best friends who sit really close to each other on the color wheel.
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